Irish Beauty Show returns, reinvented for 2022
Ireland's leading beauty trade exhibition will return to the RDS reinvented in Spring 2022, bringing exceptional new concepts to create the industry's most innovative and exciting event.
This year's show has been unable to take place on its usual March dates due to COVID-19 restrictions. Whilst organisers worked with the RDS in Dublin to put plans in place to create a safe environment where brands could showcase their products, and considered the possibility of moving the event to autumn 2021, a decision has been made to relaunch the event in 2022.
In addition to the launch of the Irish Beauty Show 2022, organisers will also run a free to access online virtual event in autumn 2021. Companies will be invited to share their brands, training and products with the professional beauty and hair sectors free of charge.
Commenting on the relaunch of the Irish Beauty Show in 2022, show organiser Dave Horton, explains:
“As organisers, we have been in regular communication with the RDS, liaising with various advisers, and should we have been given the greenlight, had plans in place to create a safe environment where brands could showcase their products.
“Our ambition was that we could all see a return to the joyous occasion the event is known for, with the COVID-19 battle behind us. However, that plan has proven a little optimistic, much to the disappointment of us all.
“The financial risk [to our exhibitors and visitors] of a cancelled event at short notice, the potential health implications for those in attendance and the stringent safety rules that will be in place, make the decision relatively easy. Simply put, we are not prepared to put exhibitors through the cost of preparing for the show, with any reasonable prospect of a cancellation. Whilst the team and I were positive we could deliver a great show this Autumn, it would be purely for commercial gain and therefore, to us, it makes complete sense to plan for a triumphant return in the Spring of 2022.”
“To kickstart the road to the all-new Irish Beauty 2022 event, and to support our friends and colleagues, we will be running a FREE to access online virtual event. This will be free to advertise your brands, training and products and available to all those companies who have supported Irish Beauty over the past few years. We want to help you thrive, generate sales and try to find a new normal. The digital event is scheduled for Autumn 2021 and more details will follow once we know more about the safe reopening of our industry.”