BareMinerals Skinlongevity Long Life Herb launches


BareMinerals have launched the Skinlongevity Long Life Herb Collection, a vegan skincare range with Boosted Long Life Herb clinically shown to strengthen skin to visibly reduce signs of ageing.

Native to Okinawa Japan, Long Life Herb, also known as Chomeiso, has been a part of the Okinawan diet for centuries to support overall wellness and help contribute to the long lifespans of the island's residents. Responsibly cultivated and harvested, the leafy green plant has a higher mineral and vitamin content than kale or spinach, with high amounts of calcium, magnesium, potassium and polyphenols, and is loaded with antioxidants.

Products are also formulated with Niacinamide, which smooths visible fine lines and wrinkles while helping keep skin's surface resilient and healthy-looking, and are also free of parabens, PEGs, synthetic fragrance, phthalates and other unnecessary additives.

bareMinerals Skinlongevity Long Life Herb Collection comprises a Serum, Night Treatment and Eye Treatment, and a limited-edition Green Tea Herbal Eye Mask.