Foundation gains dermatological approval

The Seamless HD Foundation Stick, from Ash Cosmetics, is now dermatologically tested.

Available in nine shades for the full spectrum of skin tones, this multipurpose foundation means that you don't need to use additional correctors, highlighters, concealers or contour products. Its long-wearing innovative formulation is creamy, with the fluidity of a liquid and weightlessness of a powder, but in a handy stick form.

Skin discolouration, uneven tone, acne scars and imperfections, as well as tattoos, are flawlessly covered in just one layer, with professional quality high pigment, suitable for photoshoots as well as daily wear.

To apply use Ash Cosmetics' HD Foundation Brush; under the eyes use the brand's Concealer Brush followed by their latex-free Beauty Blender.

You can also fix the foundation to increase its longevity using Ash Cosmetics' Pixel Perfect HD translucent setting powder, a vegan finely milled soft powder. As it's completely transparent, the powder can be used on all skin tones and shades. For professionals, the powder also prevents flashbacks during photoshoots.